Hip-hop’s evolution, from New York roots to multimillion-dollar businesses – think Pharrell Williams with Louis Vuitton, anything Gucci

Once shunned by the biggest business, hip-hop is now the most popular musical form in the United States and influences a multitude of lifestyle-defining products, from fashion to high-end champagne.

Hip-hop’s evolution, from New York roots to multimillion-dollar businesses – think Pharrell Williams with Louis Vuitton, anything Gucci
Once shunned by the biggest business, hip-hop is now the most popular musical form in the United States and influences a multitude of lifestyle-defining products, from fashion to high-end champagne.